TVS Motors Expands Its Presence in Nigeria

Bennett Oghifo

TVS Motor Company (TVSM), part of the global two‑ and three‑wheeler leader TVS VENU, is expanding its presence in Nigeria with a new distribution partnership.

The company has teamed up with Enviable Tricycle Auto Parts Ltd, a leading mobility and automotive solutions provider that already operates a broad distribution network across Nigeria.

Through this alliance, Enviable will help TVSM extend its reach from 17 to 47 outlets, creating one of the largest 2‑ and 3‑wheeler networks in the country. The expanded network will feature exclusive 3S (Sales, Service & Spares) hubs designed to deliver the high‑quality customer experience that TVSM is known for worldwide.

TVSM’s partnership with Enviable combines the manufacturer’s globally acclaimed product range with the distributor’s growing service and market‑development capabilities, positioning both companies for sustainable growth in Nigeria’s mobility sector.

Nigeria and the broader African market have become key drivers of TVSM’s international business, contributing 25% of total sales in FY 2025 and accounting for more than half of the company’s global revenue and nearly 70% of export unit volumes.

“Nigeria is a strategically important market for TVS Motor Company and has been our stronghold,” said Peyman Kargar, President – International Business, TVS Motor Company. “Our focus continues on building a scalable footprint in the region, strengthening customer experience, and creating sustainable long‑term value with evolving global mobility ecosystems.”

Ituma Chukwuemeka Enviable, Managing Director of Enviable Tricycle Auto Parts Ltd, added, “This partnership is a defining moment for Enviable Tricycle Auto Parts Ltd. It reflects our growing role as a key execution partner in Nigeria’s mobility ecosystem. By combining our nationwide distribution capabilities with TVS Motor Company’s globally trusted product portfolio, we are positioned to deliver improved access, stronger service reach, and enhanced value to customers across the country.”

With the expanded network, TVSM plans to broaden its product portfolio and introduce new, technologically advanced offerings across multiple segments, aiming to serve a wide range of Nigerian customers.

TVS Motor Company (BSE:532343 and NSE: TVSMOTOR) operates four state‑of‑the‑art manufacturing facilities in India and Indonesia. The company, with a 100‑year legacy of trust and customer focus, is the only two‑wheeler manufacturer to have won the Deming Prize. Its products consistently top J.D. Power IQS and APEAL surveys, and the company has been ranked No. 1 in the J.D. Power Customer Service Satisfaction Survey for four consecutive years. Norton Motorcycles, a UK‑based group company, is among the world’s most emotive motorcycle brands. TVS Motor Company strives to deliver superior customer experience across the 90 countries in which it operates.