chelsea fc roc nation partnership

Chelsea FC partnered with Roc Nation Sports in 2022 to create a joint venture focused on expanding the club’s commercial, branding and player‑representation activities in North America and globally. The alliance combines Roc Nation’s expertise in entertainment, marketing and athlete management with Chelsea’s football brand, aiming to develop new sponsorships, fan engagement initiatives and talent‑development programs. The partnership also includes Roc Nation acting as a strategic advisor for Chelsea’s global commercial strategy. Views Nigeria